Introduction
Welcome to AdWhiz β your AI advertising assistant
Learn what AdWhiz is, who it's for, and how it helps you run better online ads with the power of AI.
What is AdWhiz?#
AdWhiz is a tool that helps you manage your online advertising. It uses artificial intelligence (AI) to look at your ads, find problems, and suggest ways to improve them.
Think of it like a smart assistant that watches your ads 24/7. It tells you when something is going wrong and shows you exactly what to fix β so you don't waste money.
Who is AdWhiz for?#
AdWhiz is for anyone who runs online ads, whether you're a small business owner, a freelance marketer, or a developer building ad tools. You don't need to be a tech expert. If you can use a web browser, you can use AdWhiz.
- Small business owners who want to stop wasting money on ads that don't work
- Marketing professionals who manage ads for multiple clients
- Solo founders and indie developers who want AI to handle their advertising
- Agencies that need quick audits and reports for their clients
What platforms does it support?#
AdWhiz works with two of the biggest advertising platforms in the world:
- Google Ads β ads that appear when people search on Google or browse websites
- Meta Ads β ads that appear on Facebook and Instagram
You can connect one or both platforms. AdWhiz will analyze each one separately and give you clear, easy-to-understand advice.
What can AdWhiz do?#
Here are the five main things AdWhiz does for you:
Free Ad Audit
AdWhiz checks your ads in about 30 seconds and tells you if you're wasting money. It finds problems like high CPA (cost per action), low CTR (click-through rate), and poor ROAS (return on ad spend).
Health Score Dashboard
See a simple score from 0 to 100 that tells you how healthy your ads are. A higher score means your ads are performing well. A lower score means there's room to improve.
AI Recommendations
Get clear, actionable suggestions on what to change. For example: "Pause this keyword β it spent $50 but got zero sales" or "Increase budget on this campaign β it's your best performer."
AI Chat
Ask questions about your ads in plain English. For example: "Which campaign spent the most last week?" or "Why is my cost per click so high?" AdWhiz answers instantly.
MCP Developer Tools
For developers: connect AdWhiz to your own tools using the MCP (Model Context Protocol) API. This lets AI assistants like Claude manage your ads programmatically.
Key terms you'll see#
Don't worry if you see unfamiliar words. Here are a few important ones explained simply:
| Term | What it means |
|---|---|
| CPA | Cost Per Action β how much you pay each time someone does what you want (like buying something or signing up) |
| CTR | Click-Through Rate β the percentage of people who see your ad and actually click on it |
| ROAS | Return On Ad Spend β how much money you earn for every dollar you spend on ads |
| Campaign | A group of ads that share the same goal and budget |
| Audit | A health check for your ads β AdWhiz looks at everything and tells you what's working and what's not |
You can find more terms explained in our Glossary.
Start with the free audit
The fastest way to see AdWhiz in action is to run a free audit. It takes about 30 seconds, costs nothing, and immediately shows you where your ads can improve. Just sign in, connect your ad account, and the audit runs automatically!
What you'll need#
Before you get started, make sure you have these things ready:
- A Google account β this is the email address you use for Gmail, YouTube, or Google Drive. You'll use it to sign in to AdWhiz.
- A Google Ads account or a Meta Ads account (or both) β this is where your ads live. If you don't have one yet, that's okay! You can still explore AdWhiz and create an ad account later.
- A web browser β Chrome, Safari, Firefox, or Edge all work great.
That's it! You're ready to get started. Head to the next page to create your account.